Bwin / Bwin is the largest Austrian bookmaker company (BC), which now proudly bears the status of one of the most successful and reputable in the world. The new generation of bettors may not be aware that until 2006 Bwin was called Betandwin. In this article, we will briefly go over the history of the Austrian company before rebranding.

Emergence of Betandwin

Betandwin Logo

The future leader of the world betting market was founded in 1997. Now BC has many offices around the world, and the company started with a modest staff of 12 employees in Vienna.

It took the bookmaker just a year to launch its own website. The office chose real-time betting as the main vector of development, hitting exactly the bull's-eye. Already in 2000, Betandwin appeared on the Austrian stock exchange for the first time, and a year later, Betandwin began to expand.

In 2001, the bookmaker buys the Gibraltar company Simon Bold. The deal turned out to be so successful that to this day all legal processes of the bookmaker go through Gibraltar.

Also in 2001, the company for the first time implemented an online casino platform, imposing serious competition on the then and current leaders of the global betting market from the UK.

In 2005 Betandwin buys two more companies. Wanting to expand their presence in poker, the office absorbs Ongame e-Solutions AB. And with the purchase of, BC is increasing its influence on the Greek market. Also Austrian the bookmaker acquires the rights in the local football championship from the German press.


Rebranding Betandwin

In 2006, Betandwin decides to get rid of the long prefix in the name, renaming itself to Bwin . From the very beginning, online broadcasts of major sporting events are included in the expanded range of entertainment offered by the company, and such giants of the football world as Real Madrid, Milan Milan, Turin Juventus and others become partners of Bwin.

betandwin partners
Betandwin Partners

In the period from 2009 to 2011, Bwin seriously increases its influence in the Italian and British betting markets. In the Apennines, the office buys the poker company Gioco Digitale, and in Foggy Albion, Bwin and PartyGaming merge into a new project Bwin.Party.

In 2006 the British holding GVC Holdings spared $1.5 billion for takeover Since then, the owner of the former Betandwin has not changed.


bwin today

Currently, Bwin's customer base has nearly reached the one million bettor mark. Users play with bookmakers using the computer and mobile versions of the office website, as well as applications for gadgets on Android and iOS platforms.

Bwin is famous for its average odds in the global betting market. The office practically does not please its users with freebets and other bonus rewards. This is a normal practice for gambling companies that do not urgently need to expand their customer base.

Having risen to the top, Bwin maintains its status as a very reliable bookmaker. The company's website and applications have an automatic violator tracking system. If a better gets caught in various kinds of speculation, he will seriously underestimate the game limit. In case of repetition of violations, the account of a dishonest player is permanently blocked.

Bwin has the widest line of sports events, in which, in addition to popular football, hockey and other games, there are cricket, lacrosse, horse racing and others that are quite unusual for a Russian better. You can even bet on events in world politics and the outcome of showbiz events such as Eurovision.

With the adoption by the government of the Russian Federation of new laws regarding the gambling business, the operation of the website is prohibited in Russia. However, domestic bettors can use the absolutely legal portal at any time.

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